Schönheit muss leiden

Variations of the sayings "Beauty is pain" or "To appear beautiful, suffer from head to toe" are numerous. They date back to 1862. All originating from the fashion industry, they represent an unspoken promise of gaining positive attention from others through predetermined visual qualities and appeal.

A voice can be beautiful, as can a touch. However, the sense of sight often dominates the perception of beauty. This tendency has been further intensified with the introduction of the smartphone and the incessant photographing, filming, and consumption of this visual world.

If beauty is not about outward appearances at all, but about inner nature, then the saying "BEAUTY MUST SUFFER" takes on a truly constructive meaning.

Human suffering has many facets, and ultimately, it all leads to letting go: letting go of familiar structures, conditioned behavioral patterns, and unconscious reactions to the outside world. Letting go of all that is no longer needed is like a dying process. Regardless of whether we experience a situation as positive or negative, every situation holds the opportunity to let go of what is no longer needed and to initiate the birth of what is currently right for us. In everyday life, this healing process is often accompanied by challenges and suffering.

A MUNAY CACAO CEREMONY by SONQO also involves a process of letting go and receiving. The Pachamama Cacao awakens gentleness for a liberating process. Mentally, we always work with the two important qualities of surrender and gratitude: surrender to our own inner nature and gratitude that our inner nature is always there for us with the vitalizing qualities of serenity, inner peace, love, compassion, and creative power. The alchemy of all these qualities makes inner beauty shine. It becomes perceptible through energy, presence, and radiance. We can feel it ourselves, and others can sense it.

Every person (and every being) possesses this inner beauty. And every moment is a new opportunity to let go of external expectations and demands and to be present with inner beauty – that is peace, that is joy of life – that is our happiness.

Do you want to nurture the connection to your inner beauty and celebrate this immense resource? Then find out more about SONQO's current offers here .

With joyful hearts – Ángel & Aline with our SONQO team